Digital Marketing Capstone (Bundled) (SF) (Synchronous and Asynchronous E-Learning)
Training Provider: LITHAN ACADEMY PTE. LTD.
Course Reference: TGS-2018504749
S$600
Original: S$2,000
Save S$1,400
About This Course
This module enables the learner to practice Digital Marketing skills. The learner learns how to develop a marketing plan, monitor email marketing and digital marketing campaigns on Social Media, Google Ads & Facebook, and optimise campaigns as well as provide recommendations for improving ROI
This module will have only project sessions, where the learner will perform a simulated or real-time project and attend mentoring sessions.
What You'll Learn
This module contains 6 Instructional units as mentioned below and this course is delivered in blended mode. They are:
01. Analyse website data with Google Analytics
02 Optimise, implement or recommend the Search Ads Campaign of your company
03. Optimise, implement or recommend the Social Media Ad Campaign and other social media activities of your company
04. Optimise, implement or recommend the Content Marketing Campaign of your company
05. Optimise, implement or recommend the Email Marketing Campaign of your company
06. Recommend SEO plan of your company
The learner shall perform e-learning and assignments for the Instructional Units with online support from the Mentors. Subsequently, the learner shall perform a modular project with the guidance of an industry expert who plays the role of "Project Mentor".
01. Analyse website data with Google Analytics
02 Optimise, implement or recommend the Search Ads Campaign of your company
03. Optimise, implement or recommend the Social Media Ad Campaign and other social media activities of your company
04. Optimise, implement or recommend the Content Marketing Campaign of your company
05. Optimise, implement or recommend the Email Marketing Campaign of your company
06. Recommend SEO plan of your company
The learner shall perform e-learning and assignments for the Instructional Units with online support from the Mentors. Subsequently, the learner shall perform a modular project with the guidance of an industry expert who plays the role of "Project Mentor".
Entry Requirements
Minimum O Level or its equivalent with good PC literacy and basic MS Excel skills
Course Details
Back to All Courses
Note: To apply for this course, visit the SkillsFuture website or contact the training provider directly.
More Courses from LITHAN ACADEMY PTE. LTD.
The Advanced Certificate in AI Application Development equips learners with essential skills to exce...
The Advanced Certificate in AI Application Development equips learners with essential skills to exce...
The "Professional Diploma in Digital Innovation" prepares learners for a variety of high-demand job ...