WSQ ICDL Digital Marketing
Training Provider: AVANTUS TRAINING PRIVATE LIMITED
Course Reference: TGS-2019504722
S$230
Original: S$460
Save S$230
About This Course
An introductory course preparing participants to apply digital marketing concepts in online campaigns.
What You'll Learn
1. Objectives of e-Commerce campaigns
2. Types of online mechanics and activities
3. Types of products and/or services to be advertised
4. Types of mobile, online and social media platforms
5. Pre-campaign testing evaluation criteria
6. Contribute ideas for e-Commerce campaign development
7. Collect information pertaining to past campaign performance, mobile, online and social media platforms
8. Perform continuous pre-campaign testing of online mechanics and activities
9. Refine online mechanics and activities, mobile, online and social media platforms based on pretesting
10. Collect data for campaign effectiveness evaluation for ongoing refinement of online campaign activities
11. Support evaluation of campaign performance for improvement in future campaigns
2. Types of online mechanics and activities
3. Types of products and/or services to be advertised
4. Types of mobile, online and social media platforms
5. Pre-campaign testing evaluation criteria
6. Contribute ideas for e-Commerce campaign development
7. Collect information pertaining to past campaign performance, mobile, online and social media platforms
8. Perform continuous pre-campaign testing of online mechanics and activities
9. Refine online mechanics and activities, mobile, online and social media platforms based on pretesting
10. Collect data for campaign effectiveness evaluation for ongoing refinement of online campaign activities
11. Support evaluation of campaign performance for improvement in future campaigns
Course Details
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Note: To apply for this course, visit the SkillsFuture website or contact the training provider directly.
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