Coc In Creating Digital Retail Touchpoints (Gamification)
Training Provider: Institute of Technical Education
Course Reference: TGS-2023034739
S$66
Original: S$220
Save S$154
About This Course
The course aims to equip the participants with the knowledge and basic skills to identify, set up and evaluate emerging digital marketing tools to strengthen or reinvent their traditional retail marketing methods. Participants can apply the skills when planning and implementing digital marketing activities for their organisation/brand.
What You'll Learn
Topics covered:
� Describe significant changes in the retail landscape and shoppers� expectations.
� Describe the Millennial shopping experience and strategies needed to capture sales.
� Perform basic steps to set up digitalization touchpoints such as Gamification, Image Recognition and Augmented Reality for Shopper Engagement and Call-to-Action.
� Produce a Retail Digitalization roadmap to reinvent traditional retail strategies to attract new sales.
� Describe significant changes in the retail landscape and shoppers� expectations.
� Describe the Millennial shopping experience and strategies needed to capture sales.
� Perform basic steps to set up digitalization touchpoints such as Gamification, Image Recognition and Augmented Reality for Shopper Engagement and Call-to-Action.
� Produce a Retail Digitalization roadmap to reinvent traditional retail strategies to attract new sales.
Entry Requirements
Nil
Course Details
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Note: To apply for this course, visit the SkillsFuture website or contact the training provider directly.
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