Search Engine Marketing
Training Provider: ACADEMY OF DESIGN ARTS AND MEDIA PTE. LTD.
Course Reference: TGS-2023037722
S$300
Original: S$600
Save S$300
About This Course
At the end of the course, the learners are able to manage, review and monitor the implementation of SEM strategies, establish targets for Paid Search Engine Marketing (SEM) campaigns and programmes, conduct analysis on performance of SEM campaigns and recommend opportunities for improvement.
What You'll Learn
Learning Unit 1: Digital Marketing Landscape
Learning Unit 2: Using Paid Search for Profit
Learning Unit 3: PPC Search Mechanics and Metrics
Learning Unit 4: Ad Creation and Testing
Learning Unit 5: Search & Display Campaign Optimisation
Learning Unit 6: Sustaining and Growing Search and Display Campaigns
Learning Unit 2: Using Paid Search for Profit
Learning Unit 3: PPC Search Mechanics and Metrics
Learning Unit 4: Ad Creation and Testing
Learning Unit 5: Search & Display Campaign Optimisation
Learning Unit 6: Sustaining and Growing Search and Display Campaigns
Entry Requirements
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Course Details
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Note: To apply for this course, visit the SkillsFuture website or contact the training provider directly.
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