(eCornell) Brand Measurement
Training Provider: GENASHTIM
Course Reference: TGS-2023038380
S$700
About This Course
In this course, you will determine which data sources and types of data are needed to assess your brand's performance against your brand's objectives and determine where adjustments are needed. You will practice identifying trends and analyzing the potential effect of these trends on the brand. You will use these insights to identify options to adjust your brand plan to help your brand attain its objectives. By the end of this course, you will be able to confidently analyze and assess the health and progress of your brand strategies. The course is provided by eCornell in partnership with Genashtim.
What You'll Learn
Identify and analyze relevant information to help assess the performance of a brand
Identify trends in data and potential implications for the brand
Recommend actions to address brand implications identified through data analysis that will position the brand for long-term success
Identify trends in data and potential implications for the brand
Recommend actions to address brand implications identified through data analysis that will position the brand for long-term success
Course Details
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Note: To apply for this course, visit the SkillsFuture website or contact the training provider directly.
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