(eCornell) Finding and Managing Talent Through Social Media

Training Provider: GENASHTIM
Course Reference: TGS-2023038533
S$700

About This Course

In this course, you will explore how to effectively attract and retain talent by creating a powerful employment brand that resonates with different parts of the workforce, and theory on effective selection of employees based on concepts of job and organizational fit. Through the business school approach of case studies you will apply the theories and uses of social media tools to your own organization. Explore how social media is shaping up to continue to be valuable to the HR professional, and apply this knowledge to your recruiting and retention activities today. The course is provided by eCornell in partnership with Genashtim.

What You'll Learn

Develop an employee value proposition and employer brand that resonates both inside and outside of the organization.
Effectively communicate the employer brand to constituencies both inside and outside the organization through social media tools.
Identify and leverage key principles of employee selection through your social media channels.
Use social media for tailored external searches and as key screening tool in the employee selection process.

Course Details

Duration 12 hours
Language English
Training Commitment Part Time
Total Enrolled New course
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Note: To apply for this course, visit the SkillsFuture website or contact the training provider directly.

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