Advanced Certificate in Event Management and Entertainment: Creative Concepts and New Technology Levers
Training Provider: SINGAPORE MANAGEMENT UNIVERSITY
Course Reference: TGS-2023039757
S$480
Original: S$1,600
Save S$1,120
About This Course
This course will assist particpants in conceptualising events or tourism ideas and how to merge several great ideas and synthesise them into a single coherent event. Participants will look at local case studies of event branding and tourism projects, and identify those which succeed and the factors for success and failure.
What You'll Learn
Upon completion of this course, participants will learn:
- The creative processes for event ideation which depend on market trends
- Technology Toolbox: Learn about megatrends in events and entertainment and how to determine and identify promising event ideas using smart technologies such as Augmented Reality, Machine Learning leveraged in the events space.
- Data Fluency: Learn about the use of data and analytical tools to uncover insights and make informed decisions to validate the feasibility of an event idea
- The creative processes for event ideation which depend on market trends
- Technology Toolbox: Learn about megatrends in events and entertainment and how to determine and identify promising event ideas using smart technologies such as Augmented Reality, Machine Learning leveraged in the events space.
- Data Fluency: Learn about the use of data and analytical tools to uncover insights and make informed decisions to validate the feasibility of an event idea
Course Details
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Note: To apply for this course, visit the SkillsFuture website or contact the training provider directly.
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