Advanced Certificate in Business Innovation for Small and Medium-sized Enterprises (SMEs) Module 1: Digital Transformation and Artificial Intelligence for SMEs

About This Course

In today's rapidly evolving business landscape, small and medium-sized enterprises (SMEs) are facing new challenges in the emerging digital economy. To thrive in this dynamic environment, SMEs must embrace advanced strategies in business innovation, setting the stage for differentiation and scaling. Digital transformation is a crucial aspect for SMEs to remain competitive in the evolving digital landscape. Embracing technology would help SMEs lower barriers to entry, attract talent and gain productivity and efficiency. Digital infrastructure has been identified as a significant driver of long-term financial growth and adaptive capacity for SMEs.

This module aims to guide small and medium-sized enterprises through the landscape of digital change. In an era where technology such as artificial intelligence rapidly evolves, the goal is to empower SME leaders with the knowledge and tools necessary to navigate and harness the benefits of digital transformation. Participants will explore the latest technologies reshaping SME operations, learn strategies to effectively integrate digital solutions, and understand how to leverage these advancements to drive business growth, enhance customer engagement, and streamline processes.