Create Dynamic Website with E-Commerce: Building Online Stores and Enhancing Online Shopping Experiences
About This Course
This course equips participants with the skills to design and develop dynamic websites tailored to various purposes, including e-commerce, portfolios, blogs, and lead generation. Through step-by-step modules, learners will identify technical requirements, customize website designs, integrate features like multimedia, animations, and member logins, and ensure mobile-friendly layouts.
They will also create online stores with robust functionalities, such as product management, payment gateways, and order tracking, alongside implementing essential digital marketing tools like website analytics and promotional strategies.
What You'll Learn
LO2: Build and test the website based on technical requirements.
LO3: Collaborate effectively with team members to meet technical requirements.
LO4: Establish the online store based on technical requirements.
LO5: Execute implementation plans; Search Engine Optimization marketing, online sales and market positioning campaigns to enhance website presence.
LO6: Schedule regular reviews to update outdated or irrelevant website content.
· Website Features and functionality
· Overall design based on website and clients requirements
· Designing your background
· Adding Text
· Adding Image, Gallery, Video, Slideshow, Button, Music, Contact
· Legal use of different types of assets
· Adding animations
· Adding sections
· Making multiple web pages
· Create an email enquiry section
· Create a telephone Call Button
· Creating online chat line
· Design for Mobile Phones and Computers
· Linking everything together
· Preview and Publish your website
· Unpublish your website
· Connect your own Domain
· Comparison among website builders
· Collaborate with colleagues and external parties
· Assigning roles and access levels for collaboration
· Create an Online Store
· Manage Your store/bookings and add products/services
· Connect Payment Gateway
· Setting up payment gateway
· Track Orders and Inventory
· SKU for different variations like sizes, colours, etc.
· Manage Customers Relations Management
· Managing customers list, orders, invoices
· E-commerce campaign: Giving Promotional Coupons
· Branding campaign: SEO
· Marketing campaign: Google Ads vs Facebook Ads vs TikTok vs Instagram
· Website Analytics
· Regular maintenance, backups and updates
Entry Requirements
Can understand English
Age group suitable for all
Must have some Excel experience, preferably completed Excel Level 1
Minimum education level: ‘O’ levels or similar level