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Digital Marketing Strategies for Success - Part of Modular Certificate in Business Management (DBAM3)

Name: Digital Marketing Strategies for Success - Part of Modular Certificate in Business Management (DBAM3)
Price: 1698 SGD

Training Provider: Ngee Ann Polytechnic

Course Reference: TGS-2025053723

S$1,698

About This Course

This course is designed for any learner who is keen to:
• acquire a working knowledge of managing human resource, digital marketing strategies and entrepreneurial strategies;
• plan, administer and improve business operations and governance in the areas of service operations, business communications and corporate governance;
• apply fundamental knowledge and skills in business analytics, accounting & finance, and international business & economics;
• apply digital skills, green skills and I4.0 skills in supply chain management to create innovative business models for a sustainable future;
• adopt a more global and professional outlook;
• develop critical core skills, particularly creative thinking, self-management and influence which are essential for supporting business transformation;
• demonstrate greater confidence, resourcefulness and a more enquiring, enterprising and quality-focused mindset; and
• be more equipped for further education and career advancement, with a mindset of independent life-long learning.

What You'll Learn

This module offers a comprehensive exploration of the fundamental principles of marketing which spans from traditional to digital media to deliver customer value and engagement with the use of social networks and technologies. It equips learners with the knowledge and applications of digital marketing frameworks and to implement competitive digital marketing strategies to navigate today’s ever-evolving business landscape.

Entry Requirements

The following GCE ‘O’ Level grades and with at least 1 year of relevant work experience:
• English Language (Grade 1-6)
• Mathematics (Grade 1-6)
• One other subject (Grade 1-6)

Or NITEC with GPA ≥ 3.5
Or GPA ≥3.0 and at least 1 year of relevant work experience; or

Or Higher NITEC with GPA of ≥ 2.0
Or GPA ≥ 1.5 and at least 1-year relevant work experience; or

Or NITEC in Technology or Services with GPA ≥ 3.5 and at least 1 year relevant work experience
Or Higher NITEC in Technology or Services with GPA ≥ 2.0 and at least 1 year relevant work experience

Or Relevant WSQ Diploma qualifications (or higher) and Level 6 WSQ Workplace Literacy SOA and Workplace Numeracy SOA and 1-year relevant work experience

Or applicants with at least 2 years of relevant working experience may apply for the course