Setting the Strategy in Digital Marketing Search Engines
Training Provider: NATIONAL UNIVERSITY OF SINGAPORE
Course Reference: TGS-2025056170
S$285
Original: S$950
Save S$665
About This Course
Today, businesses strategically position visual advertisements on websites, apps, and social media platforms to promote their products, services, or brands to a broader audience beyond traditional channels. This program will enhance learners’ skills to effectively reach and engage their target audience, drive traffic to their websites, and ultimately achieve their marketing goals.
The module will enable learners to find out more on:
- Search Ads Optimization Measures of Success and Return on Investment (ROI) of Search Ads
- Search Engine Optimization (SEO)
What You'll Learn
Both Search Ads Optimization and Search Engines Optimization (SEO) play vital roles in a comprehensive digital marketing strategy. By the end of the course, learners will understand: - Strategies for optimizing search ads, including evaluating success metrics and return on investment (ROI)
- Boosting visibility with Search Engine Optimization (SEO)
- Boosting visibility with Search Engine Optimization (SEO)
Entry Requirements
At least a polytechnic diploma (or equivalent)
Course Details
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Note: To apply for this course, visit the SkillsFuture website or contact the training provider directly.
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