WSQ Search Engine Optimisation
About This Course
1. The learner will be able to distinguish Search engine optimisation strategies & techniques.
2. The learner will be able to construct keywords research and structure of websites.
3. The learner will be able to formulate content creation and social media for SEO.
4. The Learner will be able to design internet marketing strategies for website.
5. The learner will be able to measure web analytics metrics and reports on SEO results.
6. The learner will be able to evaluate search performance to improve rankings.
What You'll Learn
The target learners for Search Engine Optimisation Masterclass are Marketing executives, Managers, Administrative Staff, Solopreneurs, Graphic Designers, Content Developers, Web Developers, and Individuals who want to learn how to create and perform effective Search Engine Optimization for websites.
Entry Requirements
Our target audience include marketing/sales executives and managers who are in the retail sector for at least a minimum of six months and wish to upskill as well as individuals who are interested in a career in e-commerce.
The assumed skills and knowledge for this course are as follows:
• Aged between 20 years old and above
• Minimum at least 1 GCE “O” level
• Able to read, listen and speak English at a proficiency level equivalent to Employability Skills System (ESS) Literacy Level 6;
• Able to count with a proficiency equivalent to Employability Skills System (ESS) Numeracy Level 6
• Able to have an understanding and working knowledge of Sales and Marketing principles and practices
• Have basic computer literacy Level 2